Event Recap: Iconic Branding Author Event

Bill Gardner presented highlights from his book The LogoLounge Guide to Iconic Branding at Watermark Books & Cafe in Wichita Thursday.

Following his own unique approach to categorizing trends, Bill led the audience through recent decades of branding trends and the cultural moments that have triggered notable shifts. He brought his left brain out to help connect the dots for understanding big branding questions. What’s the value of branding, and what makes a visual brand last? Amid the wit and anecdotes, Bill just may have snuck in a little magic.

Thank you all for making it a packed house and for your support.

Don’t have your book yet?

Go shop Watermark Books & Cafe and pick up your own copy of The LogoLounge Guide to Iconic Branding or order the book from Watermark’s website.

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Want to see more? You can find the full set of photos from the author event here.