Need a creative partner
for your next big idea?
Aero Plains Brewing
Crafting a meaningful brand
![](https://gardnerdesign.com/wp-content/uploads/2019/12/B3A5042_crop.jpg)
Time for a do-over. That was the consensus reached by a promising yet struggling local craft brewery. A mere year-and-a-half into their existence, they were already losing ground. What started with a bang was quickly losing its fizz. They needed damage control.
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The first place to start was a new brand identity. The logo takes a 180-degree turn from previous branding, nodding to their name and conveying their dedication to beers that can be trusted to provide consistently flavorful taste experiences.
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Can labels claimed unique shelf attention at liquor stores, and signage and promotional apparel delighted loyal local fans. The brewery expanded its capacity to meet growing demand in new regions.
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